1) What strategies of advertising are there, and which are the most effective?
2) What strategies do the most successful adverts use?
3) Does quirkiness make a good advert, and if not, what does?
4) How does the advertising industry promote products successfully?
5) How do 'iconic' and 'original' adverts gain their success?
Each of these questions can look at the ideas around the ways products are advertised, whether art is involved in any way, as well as if people who watch them consider them to be 'iconic' or 'original' (possibly through screenings followed by a questionnaire)
